Sticker Mule and NAL Albany Empire to release limited edition poster collection

The Albany Empire today announced that Sticker Mule has signed on as an Official Partner of the Albany Empire. Sticker Mule is a hometown brand, headquartered in Amsterdam, NY with international brand recognition and reach.  Sticker Mule offices reside in 17 countries worldwide and their order fulfillment spans the globe.

“We’re proud to welcome Sticker Mule to our family of corporate partners heading into the 2023 National Arena League season,” said Ryan Hulub, Albany Empire Director of Sales Strategy and Partnerships.  “In addition to Sticker Mule being such a reputable, well-known brand, we admire their attention to the local communities of the Capital Region.” “I’m excited for our fans on this one, and I think they’ll be excited too when they see what we have planned.”

Per the terms of the partnership, which will officially begin with the 2023 season, Sticker Mule has the right to refer to itself as "An Official Partner of the Albany Empire" in Empire-approved advertising and promotional campaigns. The company can also use the Albany Empire team name and marks in HMA and select digital advertising and promotional campaigns, as approved by the Empire.

Sticker Mule is also the Official Sponsor of all Empire Gameday Posters. The iconic Sticker Mule logo will be located on each unique poster design and all posters will be printed by Sticker Mule.  A new unique poster will be available at each Empire home game for purchase by fans in limited quantities.

Sticker Mule creates and prints the highest quality of stickers and is the easiest way to buy custom decals, labels, and other printing online. Their simple ordering process allows you to turn your designs and illustrations into custom stickers, magnets, buttons, and labels, in just days. Sticker Mules’ creativity and focus on quality production is the cornerstone of this partnership.

As a partner of the Albany Empire, Sticker Mule is entitled to additional promotional opportunities:

  • LED Ribbon Board, and Outdoor Video Board branding
  • Placement on the albanyempirenal.com Official Partners webpage and Official Partners page in the digital gameday program
  • Logo inclusion and QR code on each unique Empire Gameday Poster
  • Integration within the Albany Empire social and digital media channels